Realtors, stop buying more leads.

It’s draining your time, your money, and your sanity.

If I could go back to day one, I’d tell myself one thing: do not buy a single lead until you know what to do with the leads.

Three decades into my career, more homes sold than anyone in my market and it wasn’t a magic pill. It was systems. That's the entire secret so success, systems!

You think an endless stream of leads will fix everything? I thought that once. Real estate is a numbers game, sure. But the numbers are rigged now. Lead costs climb. Conversions fall. And you keep telling yourself “one more ad” like a gambler at 3 a.m. who can’t step away from the table.

The truth: your next ten deals are already in front of you.

Doing more deals is a natural by-product of doing the right things.

Success isn’t a secret. It’s a system. Let me show you the right things.

What My System Installs In Your Business

• Ads that pay for themselves simple campaigns you can launch and measure without guessing. Every dollar earns a conversation.

• Appointments booked without sounding robotic scripts that feel natural, follow-up tools that keep you top of mind, positioning that pulls people in.

• Met appointments that turn into signed agreements buyer and listing presentations that actually win; commission conversations that protect your value.

• Signatures without friction clean paperwork flows, cancellation guarantees you rarely use but always have, VIP buyer sheets that prove your worth.

• Market education that makes you the local expert simple charts and language that help clients see what’s really happening so they set realistic goals and stop second-guessing.

• Repeat & referral engines every closing plants seeds for the next three. Review asks, touch plans, meaningful small gifts. You become unforgettable.

• Mindset that doesn’t crack cut the stories that slow you, build habits that match your goals, rejection stops being personal, focus stays sharp.

• Business planning that drives every week quarterly targets broken into weekly moves, time blocks that guard the money hours, scorecards and budgets that keep profit real.

• Hiring & recruiting when leverage is due job ads, interview questions, pay plans, retention ideas. You lead people instead of doing every task yourself.

Nine pillars. One result: more deals with less chaos.

You might still believe more leads will save you. If they were perfect leads, maybe. But the waste is brutal. The fastest path to growth is the people already in front of you. That is where leverage lives.

I can hand you all of this because you’re not in my market. I’m not holding anything back. My mission is simple: help more Realtors hit the top 1%.

If you’re done guessing and ready to execute, email me at dan@danplowmancoaching.com and just let me know “I’m in” and I’ll map your next 90 days. No fluff. No rah-rah. Just the work that moves the needle.

Doing more deals is a natural by-product of doing the right things.

Dan Plowman

Owner and President

Dan Plowman Coaching